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Showing posts with label #Newsrw. Show all posts
Showing posts with label #Newsrw. Show all posts

Friday 27 May 2011

Twitter for journalists: @fergb: Lose the egg and harvest Twitter lists (#Newsrw)

"Don't have an egg [as your profile picture] on your Twitter page", says AP journalist Fergus Bell.

Like Neal Mann, Bell is also a keen Twitter user and his focus was on the importance of building an open trustworthy relationship with people and the utility of Twitter lists to assist his journalism. 

Rather than following lots of people from his personal account, he said his preferred strategy for newsgathering was to establish a series of Twitter lists using HootSuite.

He also believed that it was more useful to monitor "quality sources" instead of following people simply "because they were interesting".

This strategy enabled him to avoid "the clutter" that would build up in an individual Twitter feed.  

In a daily news environment where time is precious, Bell recommended harvesting existing Twitter lists created by other people.

He cited Twitter's own World Leader list as an obvious example of how a journalist could take advantage of other people's list-making tendencies and suggested that useful lists for nearly any news story had probably already been created.

In terms of verification, Bell said he did use tools that had been mentioned by the BBC's Alex Gubbay, (who spoke just before him), including Google Maps and Street View.

But Bell emphasised investigating "the person" behind the content. He suggested that it was difficult to "fake a social history" and advocated checking whether the content that a person had submitted was consistent with their previous contributions to the Web.

Turning that on its head, Bell also said it was important that journalists were open about their own social profile so that the 'former audience' would know that they were genuine.

He highlighted that he wouldn't run anything prior to having permission from the content owner and said it was important to "gain the trust" of potential contributors.

Hence Bell's call for journalists to lose their Twitter eggs - the default photo icon used by Twitter on sign up - and to embrace the personal aspect of Twitter as a news tool. 

Twitter for journalists: @fieldproducer on structuring the chaos (#Newsrw)

"If Reuters is your example of a solid news wire, Twitter is Reuters on acid, crack and cocaine", says Neal Mann. Often referred to both on- and offline as @fieldproducer, Mann has been building a reputation as one of the leading exponents of Twitter for news.

Mann harnesses his use of Twitter to traditional journalistic practices and values. He says journalists need to structure their Twitter use in the same way that news organisations have always structured newsgathering. 

Mann has lists for topics and subjects in the same way that news organisations have specialist correspondents and areas of interest.

He also describes Twitter as his "patch" and, probably inadvertently echoes Gaye Tuchman's "news net", when he talks about "casting a net" across the platform to find interested journalists, bloggers and news junkies.

Although he now follows thousands of sources, he emphasises standing up the story through traditional sources and verifying information.

Mann argues that merely following people on Twitter, however, does not optimise its potential. He says his newsgathering is enhanced by his use of Twitter as a news publication tool. He says journalists should be broadcasting as well as receiving and interacting with people on Twitter on a regular basis. 

By becoming a known "node" in the Twitter network he claims that people are more likely to tip him off with news stories.

He also builds an interested audience for certain seasons of his journalism. By tweeting daily links around the Wikileaks story, for example, he built a following of people who were interested in Wikileaks prior to his own work for Sky News covering the Julian Assange bail hearings last year.

Monday 28 June 2010

#Newsrw: BBC considers introducing Daily Mail-style comment system

The BBC is thinking about overhauling its comment system to allow users to comment beneath news stories.

Speaking at the News Rewired conference last Friday, the BBC's Editor of Interactivity, Matthew Eltringham, specifically mentioned the functionality offered by the Daily Mail website.

Which is interesting because much (in this case, rather dark) fun has been poked at the results of the Mail's occasionally erratic moderation procedure on news stories and the comments themselves.

Eltringham said the BBC was also considering highlighting the best comments by a process of editorial picks. But he said there are questions about how these would be chosen and by whom.

The move would be a departure for the BBC which currently siphons off audience comments on the news: on other webpages such as the Have Your Say section of the website; on correspondent or programme blogs; or within specific 'Points of View' web stories.

While the ability to comment 'below the line' would enable debate to gather around individual news stories, Eltringham was aware that it would undoubtedly raise other editorial questions.

He was discussing comments in the context of the future direction of the BBC's Have Your Say webpages. Earlier in 2010, Have Your Say was moved to a blog format and he described the pages as being in a "transitional phase".

Rather like the Mail's commenters, Have Your Say contributors have also caused much ironic amusement/exasperation (delete as appropriate).

Eltringham said the BBC was also beginning to work a little bit harder to engage with the audience on non-BBC platforms such as Twitter and Facebook.

He said the Corporation was only moderating comments on these sites with a "light touch" because web-users would expect more robust opinion to be available away from the bbc.co.uk domain.

Friday 25 June 2010

#Newsrw: Engaging with "Readers+": hard work but valuable for local news websites

Local newspaper websites should be talking to a group of people that Samantha Shepherd defines as "Readers+". Shepherd, the digital projects co-ordinator at the Bournemouth Daily Echo, describes "Readers+" as active website readers who engage, respond, argue, point out mistakes, comment and complain to their local news website.

Shepherd, who was speaking at News Rewired, compared them with "lurkers" - those who read but don't participate any further and "shouters" - those who just complain loudly about anything and everything (but especially the local council.)

The Echo uses a variety of social media tools to talk directly to the "Readers+" group in particular as these people are loyal to the brand, involved and concerned about news content, pedantic, and are often willing to contribute to the news process.

Shepherd described Facebook as a great "untapped resource" of news for local media organisations and noted that 70,000 Facebook profiles are attached to Bournemouth in some way. The paper also features photos taken by people in Bournemouth and posted on Flickr.

For Shepherd, it is important to adapt to online communities and not impose rules upon them from the outside. She said honesty, civility, actively responding to your readers and an ability to deal with criticism in public are the keystones of engagement.

Although social media therefore takes a significant amount of time and the rewards are not always "tangible", Shepherd's bottom line was that there is value in talking to "Readers+" people to improve the Echo's journalism and to foster other business opportunities.
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